Aarron Reinart, MA, has become nationally known as a leader, master teacher and expert in management, leadership, system design and applied best practices in rural and small town emergency medical services systems. Aarron has been involved in emergency medical services for more than 25 years and is the executive director of an emergency medical service in central Minnesota. He is well known for asking tough questions and encouraging out-of-the-box thinking. Using such tools as the Balanced Scorecard, Aarron helps organizations recognize the necessary balance between finance, customer service, employee satisfaction and community awareness. Aarron’s recognized understanding of current emergency services issues led to him serving on numerous national boards and projects and to an appointment as chairperson of the National EMS Advisory Council by the U.S. Secretary of Transportation.